You’ve probably heard by now that ultra violet is Pantone’s Colour of the Year for 2018. If you’re anything like me you may find it a bit jarring at first glance since it’s a very bold colour. You can get as loud as you want with it if that’s your personality but there are more subtle ways to incorporate it into your wardrobe or beauty routine.
You can even just get an ultra violet phone case or add a purple spritz to your vanity. Remember, the colour will not only guide fashion but design in all its elements. The folks at Pantone also take it a bit deeper. Describing it as a “dramatically provocative and thoughtful purple shade”, the Pantone Color Institute says it “communicates originality, ingenuity, and visionary thinking that points us toward the future”
“Historically, there has been a mystical or spiritual quality attached to Ultra Violet. The color is often associated with mindfulness practices, which offer a higher ground to those seeking refuge from today’s over-stimulated world. The use of purple-toned lighting in meditation spaces and other gathering places energizes the communities that gather there and inspire connection,” the institute said in making the announcement.
So, here are ten items you may want to add to your wardrobe.